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What is social media optimization(SMO)?

What is social media optimization(SMO)?

Social Media Optimization(SMO) refers to the process of enhancing the visibility and awareness of a product, brand, event, or service on social media platforms. The primary goal of SMO is to generate more engagement, increase followership, and drive traffic to the desired website or landing page through various social media channels. Why social media optimization … Read more

HOW TO INCREASE TRAFFIC ON SOCIAL MEDIA IN 10 WAYS

HOW TO INCREASE TRAFFIC ON SOCIAL MEDIA IN 10 WAYS

Facebook is consistently brought up as the first social media site in discussions about reach. It’s interesting to note that while discussing the reduction of organic reach on social media, this is also the first medium mentioned. Regarding reach on Twitter and LinkedIn, what about such platforms? Across the board, organic reach is declining. We’re … Read more